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Nicer layouts for landscape inbros

We've recoded the inbro SeeInside thumbstream view for landscape views to show off the beautiful double page spreads that publishers often create. We think it's much nicer to look at. Some before/after screenshots below.

 

inbro Facebook integration now live

We've just upgraded inbro to include Facebook integration.

This means publishers who manage a Facebook Page can easily add all their online documents to their Facebook presence, via a new tab on their Page.

Facebook users can Like and Comment on inbros, and click a cover to read online directly from Facebook. Likes and Comments will appear in users' own Timelines too, helping spread the word.

Once set up, the page is maintenance free - inbro will make sure it is always up to date.

For more information see: http://inbro.net/what/inbro_for_facebook

If you're a current client this is a no-charge upgrade to your inbro service, please login to inbro Publisher for information and setup instructions. If you're not a client and would like to try inbro please apply here.

 

 

Reduced pricing for charities and 1% FTP non-profits

If you are a UK registered charity, or a non-profit member of 1% for the Planet (http://www.onepercentfortheplanet.org/en/), please contact us for special pricing.

Contact form: http://inbro.net/ask/contact

 

Better Printing

We've just rolled out an upgrade to inbro SeeInside to improve printing. Your readers can now easily print any single document page, or pair of pages, just by using their browser's Print functionality. No special tools or tricks are needed.

For maximum readability, the printed version of the document page will show only the document page itself. The SeeInside website's frames and navigation tools are all removed, what's left is your content front and centre.

Price drop: unlimited inbro Select now included as standard

inbro Select is a fantastic tool for offering your website visitors immediate email delivery of your inbros, and for capturing their email addresses and other information for analysis and follow up.

Yesterday we removed the 'cap' on how many inbro Select orders were included in the standard monthly service fee. Previously the fee included 50 orders per month per document, over that cap they were charged extra. That charge is now removed. Unlimited inbro Select is now included in our standard fee.

As well as being embedded in inbro SeeInside, you can also make an inbro Select button on any webpage - clicking this popups up a window (the reader isn't removed from the host website) that invites the reader to order an inbro by email. It self-closes once the order is made.

If you've been wondering about how to make the most of inbro Select but concerned about potential costs, be concerned no more! That barrier is now removed. Please contact inbro if you have a question or need help or advice.

This screenshot shows the 3 stages of using an inbro Select. The window self-closes when finished, your reader is not removed from your website so their browsing session is not interrupted.

Here's an example of what the reader receives, probably it's in their email inbox before they even leave your website.

Youtube integration added to inbro iPad app platform

The 'Video' tab is a new addition to our iPad app platform, and integrates directly with a publisher's Youtube account or Youtube search results. The video list is refreshed each time the reader opens the app, and any video can be played just by touching it. This makes the app more useful and informative for the reader and pushes the app further towards being a one-stop brand portal between the user and the publisher.

Please contact us via http://inbro.net/ask/contact if you'd like to discuss having an iPad app for your brand.

inbro's 1% For the Planet Donations for 2011

inbro's donations to environmental protection, due to our membership and commitment to the 1% for the Planet* network have just been mailed.

We donated to the Environmental Justice Foundation and to Sustrans. (Actually we don't regard it as a donation, more an investment. As 1FTP say themselves, "there is no business to be done on a dead planet").

We chose EJF because we agree that "environmental security is a human right", and we think they're trying to get as close to the source of the problems as they possibly can. Benefits flow downstream from that.

We chose Sustrans because they're a UK organisation, as we are, and we wanted a proportion of our donations to be accountably spent in the UK, because we think their projects can benefit the entire community, especially the young growing up in a crowded auto-motived world, and because we love our bikes.

Thank you to our clients, suppliers, staff and partners. You make this possible.

* 1% for the Planet is a network, started by Yves Chouinard the founder of Patagonia, that connects for-profits willing to donate 1% of gross revenues to environmental protection, to non-profits working to improve the environment.

Unlimited linking now included in inbro

Last week we upgraded inbro to add unlimited linking.

From now on all links you add to PDFs you upload to inbro will automatically be re-published to your readers using inbro Select and inbro SeeInside. You can use this for product specific or e-commerce links, or for simple homepage links. Your inbros will become more useful for your readers and more effective for you.

You can easily add links to a PDF using Adobe Acrobat (see Tools -> Advanced Editing -> Link Tool), or if your PDF production process is automated it may be configured to add links for you too, based on product codes or page copy and titles.

Unlimited linking is a no-charge upgrade to inbro. 

inbro SeeInside redesign - before and after screenshots

The last few months we've been working hard on a complete overhaul - both visual and interface - of the inbro SeeInside service.

There's in-depth information, and a form to apply for a trial, at http://inbro.net/what/inbro_seeinside, so please take a look.

What I thought would be fun for posterity would be some side-by-side screenshots of the key parts of SeeInside clearly showing the changes in the new release compared to version 1.

One very important part of SeeInside hasn't changed: it's firmly designed to put the publisher's content front and centre, and work on every web browser (including mobile). There are no downloads to wait for, no page flipping animations and no distracting sound effects - it's simple, fast, and readable.

For publishers with a portfolio of documents, more whitespace on the index page brings the documents forwards. We've also added Facebook share links to every page.

TrekAmerica's implementation is a nice example of the brand-specific colour scheme.

Double-page spreads are larger, making the most of the publisher's design effort. The hover bar for navigation partially fades for easier reading. It quickly returns to full opacity as soon as the reader moves their mouse.

Single page is larger too, for maximum readability. Also the width of the search and chapter selection area is consistent across the whole document so appears fixed as the reader pages through the document, even though each document page is really a new web page.

The colour customisation follows through to the embedded inbro Select buttons.

This is the thumbnail view, for a landscape document.

We're very pleased with our new inbro SeeInside - what do you think?

Apple Announce iPad Sales Through the 25 Million Mark

At last week's developer conference, Apple announced iPad sales, 14 months after launch, have exceeded 25 million.

We think iPad, and other tablets, bring the home computer from the back bedroom to the living room coffee table, and the importance of the format will continue to grow for consumer brands wishing to connect with their customers.

If you have questions about using iPad, or how inbro can help get your brand onto iPad quickly, please get in touch at http://inbro.net/ask/contact/

http://events.apple.com.edgesuite.net/11piubpwiqubf06/event/